Sonali posted an Question
September 16, 2020 • 17:14 pm 15 points
  • UGC NET
  • Commerce

Mnc comes under which type of international approach?

MNC comes under which type of international approach?

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  • Priya gulani

     A multinational corporation can also be referred to as a multinational enterprise (MNE), a transnational enterprise (TNE), a transnational corporation (TNC), an international corporation, or a stateless corporation.

  • Priya gulani

    MNCs can be studied under topics like liberalisation and globalization

  • Rucha rajesh shingvekar best-answer

    Multinational corporations choose from among three basic international strategies: (1) multidomestic, (2) global, and (3) transnational. These strategies vary in their emphasis on achieving efficiency around the world and responding to local needs.

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    in book there is mentioned that mnc comes under polycentric approach but in a qns it is geocentric firm which ans is correct i m getting confused

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    Polycentric orientation assumes that host country cultures are different making a centralised approach unfeasible. In Geocentric orientation nationalities are largely ignored, with the company being run as a global enterprise rather than a large corporation which is deeply rooted in one specific nation.

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