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Nilanjan Bhowmick AIR 3, CSIR NET (Earth Science)
Siddhi Sisodia posted an Question
February 18, 2021 • 20:17 pm
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30 points
30 points
- UGC NET
- Commerce
Plz explain the direction of grapevine communication.... it is given as horizontal as well as in any direction. how is this possible?
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Sapare bhavani bai
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Patterns or Types of Grapevine The grapevine does not have any definite pattern or direction, though it is largely horizontal in nature. It can be effective horizontally, vertically and even diagonally. Prof. Keith Davis, who has done some research work on the nature of grapevine, has classified it into four basic types- Single Strand Chain: The single strand chain involves the passing of information through a line of persons to the ultimate recipient. In the figure, the person A tells B, who tells C, who tells D, and so on, till the information has reached most of the persons involved or concerned. Gossip Chain: In the gossip chain, one person seeks and tells the information to everyone. This chain is just like the wheel where one person stays at the center and the information passes along the spokes of the wheel to others stationed on the rim. In the figure, A is at the center and passes the information to others staying on the rim of the wheel. Probability Chain: The probability chain is a random process in which someone transmits the information to others in accordance with the laws of probability and then these others tell still others in a similar way. This chain may also be called random process. Cluster Chain: In the cluster chain, a person tells the information to the selected persons who may in turn relay (pass) the information to other selected persons. Most of the information communication follows this chain.
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Rucha rajesh shingvekar
Grapevine is an informal channel of business communication. It is called so because it stretches throughout the organization in all directions irrespective of the authority levels. To hear something through the grapevine is to learn of something informally and unofficially by means of gossip or rumor.