Diksha posted an Question
June 30, 2022 • 16:35 pm 30 points
  • UGC NET
  • Commerce

Q.138) procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called? a)leáding marketing b. buzz marketing c. online mark

Q.138) Procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called? a)Leáding marketing B. Buzz marketing C. Online marketing D. Social marketing

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  • Priya sarda

    leading

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    are you sure because in answer key and various sites answer is mentioned as buzz

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    buzz marketing is a viral marketing technique focused on maximizing the word-of-mouth potential of a campaign or product. these strategies can spur conversations among consumers' family and friends or larger-scale discussions on social media platforms.

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