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Anjali Jain posted an Question
August 15, 2021 • 13:15 pm
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30 points
30 points
- UGC NET
- Commerce
Ques.: which type of diferentiation is used to gain competitive advantage through the way a firm designs its distribution coverage, expertise and performanc (nt
Ques.: Which type of diferentiation is used to gain competitive advantage through the way a firm designs its distribution coverage, expertise and performance (1) Channel differentiation (2) Services differentiation (3) People differentiation (4) Product difderentiation
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Channel Differentiation Channel Differentiation: Companies can achieve competitive advantage through the way the design their distribution channels' coverage, expertise and performance. For example, Maruti Udyog Ltd. makes its cars available to customers through several distribution channels.