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Eduncle Asked an Mcq
March 2, 2020 5:34 pm

(a)    Brand extension            (b)    Brand rejuvenation    
(c)    Brand relaunch              (d)    Brand proliferation
Which of the following is correct?

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  • Eduncle Best Answer

    Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a differ...

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