Roopali Pansari posted an Question
October 05, 2020 • 06:36 am 2 points
  • UGC NET
  • Commerce

Ugc net comm marketing i know the correct answer is 'b' but i really don't understand why the second one is incorrect

(D) Assertion (A) « incorrect 17. Assertion (A):Differential pricing structure is designed to accommodate the various categories of buyers. Reason (R): It aims at increasing sales and revenues and driving the competitors out from the market. various Codes: (A) Assertion (A) and Reasoning (R) both are correct. (B) Assertion (A) is correct, but Reasoning (R) is incorrect. (C) Assertion (A) is incorrect, but Reason ing (R) is correct. D)Assertion (A) and Reasoning (R) both are incorrect.

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  • Roopali pansari

    if we want to accommodate to he various categories of customer so this has mean that the company want to earn more n more profut by increasing its sales and revenue

  • Rucha rajesh shingvekar best-answer

    Answer is (b) because The differential pricing structure is designed to accommodate the various categories of buyers not because it aims at increasing sales and revenues and driving the competitors out from the market. The companies adopt the differential pricing method with an objective to maximize the profit of an organization. 

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