Siddhi Sisodia posted an Question
May 13, 2021 • 18:04 pm 30 points
  • UGC NET
  • Commerce

What is customer delight ? (nta ugc-net june 20 oues, a) performance equal to expectation (b) performance less than expectation (c) performance more than expect

What is Customer delight ? (NTA UGC-NET June 20 Oues, A) Performance equal to expectation (B) Performance less than expectation (C) Performance more than expectation (D) Expectation more than performance Ans.: (A) Performance equal to expectation

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  • Rucha rajesh shingvekar

    correct option is (c) Performance more than expectation

  • Priya gulani

    Customer delight is surprising a customer by exceeding his or her expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth. Customer delight directly affects sales and profitability of a company as it helps to distinguish the company and its products and services from the competition.In the past customer satisfaction has been seen as a key performance indicator. Customer satisfaction measures the extent to which the expectations of a customer are met (compared to expectations being exceeded). However, it has been discovered that mere customer satisfaction does not create brand loyalty nor does it encourage positive word of mouth.

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  • Rucha rajesh shingvekar

    Customer delight is surprising a customer by exceeding his or her expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth. ... Customer satisfaction measures the extent to which the expectations of a customer are met (compared to expectations being exceeded).

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