Anonymous posted an Question
July 10, 2020 • 01:37 am 90 points
  • UGC NET
  • Management

Who invented tows analysis

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  • Anonymous User

    professor Heinz Weirich The acronym TOWS is a variant of this and was developed by the American international business professor Heinz Weirich. The TOWS Matrix is aimed at developing strategic options from an external-internal analysis and is a practical tool, particularly in the fields of business administration and marketing.

  • Anonymous User best-answer

    professor Heinz Weirich The acronym TOWS is a variant of this and was developed by the American international business professor Heinz Weirich. The TOWS Matrix is aimed at developing strategic options from an external-internal analysis and is a practical tool, particularly in the fields of business administration and marketing.

  • Anonymous User Best Answer

    professor Heinz Weirich The acronym TOWS is a variant of this and was developed by the American international business professor Heinz Weirich. The TOWS Matrix is aimed at developing strategic options from an external-internal analysis and is a practical tool, particularly in the fields of business administration and marketing.

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