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Nilanjan Bhowmick AIR 3, CSIR NET (Earth Science)
Eduncle Best Answer
Economist Raymond Vernon developed a theory about the life cycle of a product that includes four stages: introduction, growth, maturity and decline. In some ways, it's easiest to think of these stages like the stages of life, from child to adolescent to adult.
The Balanced Scorecard (or balance score card) is a strategic performance measurement model which is developed by Robert Kaplan and David Norton. Its objective is to translate an organization's mission and vision into actual (operational) actions (strategic planning).